24Sep 2016

What Is Google Penguin 4? Google uses a group of automated algorithms to filter all of the websites and pages it finds on the internet, removing many from it’s results, promoting others and maintaining a stubborn indifference to the remainder. Penguin 4 is the latest incantation of the infamous Penguin algorithm that measures, analyses and […]

12Sep 2016

How Does Google Work? This is a common question that we are asked, probably more than any other. Google uses a series of automated analysis and assessment formulas to review every page that it finds online. These are then classified as either being low quality and not to be included in Google’s Index, or of […]

01Sep 2016

Duplicate Content Algorithm Duplicate content is a big problem for Google, so they use an algorithm to compare your page content with the pages of every site that is in their index. If you have the same words in the same order as an older page they you are considered to have ‘scraped’ that content […]

09Aug 2016

SEO Question:What Are Meta Tags? Hi, I need a definitive answer about which meta tags are important and which to avoid? Deeho Says: Behind every website, in the ‘Header’ section, live your meta tags. These are lines of code containing important data, that while not being visible on your page, are visible to search engines […]

05Aug 2016

SEO Question: Should I run ads as well as ranking organically? I am building links to rank organically, but should I have run ads (paid) for the same keyword too? Deeho Says: When you first start optimizing a site, you have a whole load of keywords that you more than likely don’t rank very highly […]

23May 2016
majestic relevant link category

Is It Wise To Buy High Quality Links? Link building falls into two categories: Free Link Building   Paid Backlink Building Paid links then fall into two types; Direct Paid Links Backlinks Created By SEO Companies * There is a massive difference when you buy high quality links between being on a page that has […]

09May 2016
meta description tags

Question: What Is The Meta Description Tag? I’m building my first website. What is the meta description tag and is it important? Deeho Says: Within the header on each page are three core sections, the ‘page title’, the ‘meta description tag’ and the ‘meta keywords tag’. The page title is the text that appears at the […]

30Apr 2016

SEO Question: What is Cross Linking? Can it work as an SEO Strategy? I keep reading about cross linking, but different sites define the term differently. What is cross linking & is it important? Deeho Says: Good question! Cross linking is not a particularly common SEO term. We tend to use either ‘internal linking’ or ‘outbound linking’ […]

29Apr 2016

SEO Question: Why Should I Add Outbound Links? I’ve been told I need to create outbound links from my site pages to rank better in Google. Why are outbound links important to my site? Surely they just let visitors leave and go elsewhere? Deeho Says: Sites with outbound, relevant, contextual links tend to rank higher than […]